Netherlands (at the forefront, once again): the law on advertising does apply also to vloggers. Up to now, vloggers could escape such regulations but will now need to, among the others:
- let users recognise their advertising
- not misled users
- not damage confidence in a given industry
I’m so looking forward to the first lawsuit against a vloggers for erroneous/misleading/tarnishing vide on a given product.