Posted in Consumer Law

Reclamecode Social Media: regels voor gesponsorde content op sociale media

Netherlands (at the forefront, once again): the law on advertising does apply also to vloggers. Up to now, vloggers could escape such regulations but will now need to, among the others:

  • let users recognise their advertising
  • not misled users
  • not damage confidence in a given industry

I’m so looking forward to the first lawsuit against a vloggers for erroneous/misleading/tarnishing vide on a given product.

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Junior Legal Counsel with a remarkable lust for legal and business knowledge

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